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​YLG ( YAZDANI LAW GROUP ) BRANDING PROJECT

www.ylgpc.ca

YLG brand's History & BRANDING PROJECT'S GOAL


Branding Project's Goal

​The purpose of the project is to reassess the lawyer's office to the target audience and emphasize immigration services, entrepreneurs and real estate law.
In the saturated law market in Toronto, the long-term goal of the project is to introduce specific services in the most innovative ways, and in the short term to build a brand that incorporates visual and identifying factors into the viewer's mind through consistency and repetition.

History of the FOUNDER

​Afshin Yazdani LL.M, BCL, CCLL.M, RCIC, OBA, CBA is the well known Lawyer with the excellent reputation with more than 95 percent success rate in the field of Immigration, Business and Property Law . He is helping  clients cross borders for over 15 years. YLG  are a full-service Canadian immigration and business law firm. Mr. Yazdani began his career as a lawyer & a law professor in Iran in 2004. He became a legal advisor and a law professor in Dubai in 2008.   He is the founder of Yazdani & Associates Immigration Firm as well as Yazdani Law Group.  He became a member of “ICCRC (Immigration Consultants of Canada  Regulatory Council)” in 2016. He was called to the Ontario Bar in 2019 and has been practicing Canada immigration law since establishing his immigration firm in Toronto. Mr. Yazdani is the only lawyer in Canada with an immigration consultant diploma and three law degrees. His high-profile and celebrated cases have attracted international attention, and he is frequently consulted as an immigration expert by televisions, journalists, government and non-governmental organizations (NGOs) on matters pertaining to immigration law and policy. He recently was a television host in a biweekly show known as  “Canadian Immigration from Law’s Point of View”.   He is the author of several articles on matters pertaining to Public International Law, Dubai Property, Arbitration Law, and Canada Immigration Law. 

 Logo design, Where we start with !

Telling a NEW story the richest way possible.
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  • ​When We talk about a brand new Law firm that is build base on the excellent reputation of founder, it's so important to think about something that is built on classic format but with a new fresh and modern look that would create both practical and beautiful brand identity. We deiced to use a monogram to identify Yazdani Law Group. Here is some starter draft base on the Combination of Y, L& G
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  • After exploring around the different colour combinations and layout, the client chose the final format bellow. 
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STATIONARY, Printed Marketing Tools

In the process of a blossoming the new brand, making consistency for all of ​the official materials is essential.​  
​And in the mindset of intense competition, it is no small achievement to have a brand that stands out.
Business card & Letterhead - YLG ( Yazdani Law Group)
Presentation Folder - Yazdani Law Group
Presentation Folder - Yazdani Law Group-2019
Presentation Folder YLG
Special Branded Awards for Regional Managers - Yazdani Law Group
MAGAZIN AD- Full Page-YLG
Informative Brochure for Canada 2020 immigration symposium, Organized by YLG
Rollup Banner- YLG
Rollup Banner- YLG
Rollup Banner- YLGPC - 2021
Branded Pen for Daily office usage- Yazdani Law Group
Mug, Pens & Notebook Branded Items - Yazdani Law Group
Supportive Brand - CANADA 2020 logo. it's part of the YLG Brand.
Bifold brochure- YLG- Canada2020

Billboard CampaignS- YLG 2020-Present

Billboard advertising is a large-size outdoor advertising space aimed at capturing the attention of passers-by. It is usually placed in high-traffic areas, near traffic routes and motorways, or, more recently, in sideways and pedestrian zones proximity.
​One of the essential advertising programs in the process of the Yazdani Law group's Campaign is to use the potential of prominent urban advertising. In addition, introducing people to the services/features of this group was our goal. Below are billboards designed for one of the Office's services (immigration law).​

YLG- Billboard Design-2021
Billboard design- Mantegh studio
Billboard design- Mantegh studio
Billboard design- Mantegh studio
Billboard design- Mantegh studio
Billboard design for YLGPC, Mantegh Studio
Billboard design for YLGPC, Mantegh Studio

UI DESIGN - YLGP WEB SITE

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Responsive Web Design and Mapping -UX/UI - YLGPC
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Responsive Web Design and Mapping -UX/UI - YLGPC

YLG Office - Interior Design

In the interior design project of a law office with multiple rooms, it's essential to create a relaxing atmosphere with a safe space for both clients and employees.
For this reason, we decide to separate the rooms by masking some parts of the glass dividers without preventing the penetration of natural light so that each room would have proper lighting and that the clients and staff would feel safe and have their confidentiality.
To this end, we made the decision to apply the frosted vinyl on glasses to mask parts of the glass separators while incorporating the brand's identity for each room at the entrance. Also, we've designed specific artwork for each room according to the functionality of the room. ​​
Branded Reception desk -Using the mirrored silver metal and laser cutting.
Branded Reception desk -Using the mirrored silver metal and laser cutting.
Frosted glass divider- Interior design
Frosted glass divider- Interior design
Interior Custom sign created for reception desk back- with the ability of lighting
Interior Custom sign created for reception desk back- with the ability of lighting
Interior Custom sign created for reception desk back- with the ability of lighting
Interior sign for Sub- Brand ( Angel Investor ) office, Laser cut mirror, silver Aluminium sign- 2020
Custom Designed branded artwork with frosted mating implemented on the glass.
Custom Designed branded artwork with frosted mating implemented on the glass.
Custom Designed branded artwork with frosted mating implemented on the glass.
Custom Designed branded artwork with frosted mating implemented on the glass.
Custom Designed branded artwork with frosted mating implemented on the glass.
Custom Designed branded artwork with frosted mating implemented on the glass.

Corporate PhotoGRAPHY  

  • An excellent business headshot should present you as professional, yet approachable, with a genuine smile, and energy in the eyes. Our photographers have the experience needed to capture an image that invites potential customers and meet your guideline brand's visual contents.
  • In the process of building a new brand, it is always necessary that all physical and digital images, products and advertisements follow a brand guideline and designed format.

SERVICES

Graphic Design
Brand Identity
​
Poster Design
Marketing Tools
Illustration
Printing & Production
​UI/UX Design
Wall art

CONTACT

Contact no: +1647.707.3242
schedule a phone call/visit

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SOCIAL MEDIA

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Linkedin: linkedin.com/in/dmantegh
Design by: Mantegh Studio Inc.       
All rights reserved © 2023- Mantegh Studio Inc.
  • About
  • Portfolio
    • Branding
    • Graphic Design >
      • Poster Design
      • logo-stationary-design
      • Marketing tools
    • Illustration >
      • AI Generated illustration
  • Wall-Art
  • Contact